Updated: 2013-05-18:      Apple Computer (AAPL) shares of Apple are  technically broken having experienced a continuous decline from the 700-level. The stock bounced from the $385 level in April.      Expect a retest of the $385 support level over the summer - and then another move higher into the fall season - only if new products come to market - otherwise - the stock could continue even lower to the $240 level.      The company is expected to introduce new products this fall which could push the stock to the $500 level and higher depending on what new and innovative products are announced? Of course - competitors have already introduced Internet TV, watches and the like - well ahead of Apple - therefore - the company is compelled to do more - but will they?